So we have been given a press release from a /gov website that we have to create a script from. So this blog post will be informal notes that may or may not make sense.
We have been put into small groups and asked to come up with a script based on a press release that we were individually given. It was actually a very good teaching activity as it made me think how I would execute something I really don't know nothing about but using research from the internet come up with a script that could be used to be broadcast on TV. Below is the script that me and mark came up with. The key to this task for me is to read between the lines and not just copy what the press release says. Therefore, we have to be impartial.
The point of the article we have been given is to explain the system that the government have set up to allow unemployed entrepreneurs to set up businesses. So it's clear that this is aimed at the general public. Also it could be subliminally referring to potential entrepreneurs in the unemployment sector that did not know about this scheme. So the script that needs to be written needs to be to the point so it catches the readers eye. Referring to the lecture earlier (30/09/14) we need to put a lead in that is clear, to the point and doesn't mess about in what it wants to convey. Also to note is something that I watched earlier on the BBC academy website in using one syllable words like Churchill did in his famous speech in 1940.
A few lead in examples.
'A groundbreaking new scheme has reached a milestone achievement, as more than 50,000 new business have been set up since its inception'
'Unemployed people have been offered a chance to become successful business entrepreneurs due to a new scheme that has recently reached its 50,000 milestone.'
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